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Sunday 22 July 2012

Google Acquires Sparrow

Sparrow the email client for OS X, just announced they have been acquired by Google. The Sparrow team will join the Gmail team to “accomplish a bigger vision”. Since its release, Sparrow has quickly become one of the most popular mail clients on OS X and, more recently


We care a lot about how people communicate, and we did our best to provide you with the most intuitive and pleasurable mailing experience.

Now we're joining the Gmail team to accomplish a bigger vision — one that we think we can better achieve with Google.

We’d like to extend a special thanks to all of our users who have supported us, advised us, given us priceless feedback and allowed us to build a better mail application. While we’ll be working on new things at Google, we will continue to make Sparrow available and provide support for our users.


On the other hand, Google’s own Gmail app has always been heavily criticized (in spite of its improvements) for its performances and reliance on web views instead of “native” code in several interactions with navigation, message search, and more. In theory, the acquisition of Sparrow should hint at a major update to the official Gmail offerings for iOS coming in the future, although, obviously, the details are not clear at this point.

The Sparrow team has always put their users first by focusing on building a seamlessly simple and intuitive interface for their email client. We look forward to bringing them aboard the Gmail team, where they’ll be working on new projects.

Interestingly enough, while Sparrow does have clients for both iPhone and OS X, Google has never offered an official Gmail application for the Mac. Similarly, one of the most prominent features of Sparrow is its ability to pull contacts’ profile pictures from Facebook, a kind of integration we assume would be going away in an hypothetical Google-owned version of Sparrow, replaced by Google+ support for avatars. Again, the same would apply for Dropbox and CloudApp, both of which are file sharing services supported by Sparrow; theoretically, Google would want to replace those features with Google Drive, their service for sharing and collaborating on documents online.


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