Survey: 65% of Phone Owners Plan to Buy iPhone Next

Piper Jaffray's Gene Munster, a long time Apple analyst, is quite bullish on the prospects of Apple's next generation iPhone based on his annual cell phone survey.

The sample size of the survey was 400 people in the U.S. (Minnesota, New York, California) and Asia (China, South Korea).

Here are some of the key takeaways from the survey (courtesy Fortune):

Asked what phone they were going to buy next, 65% said an Apple iPhone, 19% said a Google Android, 6.5% said "not a smartphone," 6% said "I don't know," and 2.5% said a Research in Motion Blackberry.
51% of respondents who planned on making the iPhone their next smartphone (whether current iPhone users or not) said they were waiting for the iPhone 5

.
94.2% of iPhone users plan to buy an iPhone for their next phone, improving upon last year's rate of 93%. If you throw in half of the 2.9% of iPhone owners who were still unsure, the re-buy rate rises to nearly 95.7%.

Android phones were measured at a re-buy rate of 60%, up from 47% last year. "While the improvement is a positive sign," Munster writes, "Android is still losing 33% of current users to the iPhone. We also note that 38% of Blackberry users expect to switch to iPhone."


Asked to put a dollar value on their current phone, iPhone owners' answers averaged $313, more than $100 higher than the device's subsidized price. Android and Blackberry phones had value averages of $220 and $219, respectively.
Shown unlabeled scale drawings of an iPhone and a Droid Razr Maxx, 56% preferred the phone with the smaller screen, which makes one wonder why Apple would want to increase the iPhone 5's screen size, as rumored.


Back in April, he had said that 'iPhone 5' will be the 'mother of all upgrades' and estimates that Apple will sell a whopping 170 million iPhone 5s in fiscal 2013. He also expects Apple's stock prices to cross $1000.